Our Story
Helping Guam’s Businesses Be Seen & heard
Stronger messaging, better visibility—let’s grow your business together.
You’ve worked hard to build your business, but if your message isn’t clear, you could be losing potential customers. The right words can make all the difference—helping you connect, engage, and stand out in a crowded market.
At Windward Word Co., we craft compelling, strategic copy that boosts your online presence and drives real results. Whether you need website content, SEO optimization, or brand storytelling, we’ll help you find the right words to turn visitors into loyal customers.
Meet Kelli
Founder + Writer | Yona, Guam
Words have the power to shape stories, connect communities, and drive action. As a Copywriter and SEO Specialist, I help community-minded businesses find their voice and make an impact. With a passion for storytelling and a strategic mindset, I craft content that not only informs but inspires.
My writing career began at Delta Air Lines, where I balanced precision and creativity—writing technical reports for the FAA while also crafting travel pieces for platforms like Outlaw Academia and Atlas Obscura.
This experience sharpened my ability to engage complex topics with open-minded curiosity, a skill that now helps me create compelling, results-driven content for businesses ready to grow.
a few of my favorite things
Favorite SEO TOOLS
Semrush, Yoast
Analytics + A/B Testing
Google Analytics + Semrush
Couldn’t live without
WordPress + my journal
Favorite destination
Paris + Talo’fo’fo
My guilty pleasure
Intentional use of passive voice
Favorite Color
Guam’s Rainy Season Green
On repeat
Leon Bridges + LOTR Lofi
Coffee Order
Flat White
Our Values
Community-Centered Growth
We believe in lifting up local businesses through powerful storytelling and strategic content. When our community thrives, we all succeed.
Integrity + Excellence
We believe in doing great work with honesty and dedication. Every project is approached with care, ensuring high-quality, ethical, and results-driven solutions.
Lifelong Learning + Curiosity
The world of digital marketing is always evolving, and so are we. We embrace curiosity, continuous learning, and innovative thinking to bring the best strategies to our clients.
Meet our team
Justin Brecunier
FOUNDER & EDitor
Specializes in keeping things running smoothly behind the scenes. A veteran with a strategic mindset, he ensures everything is in order so creativity can take center stage. When not working, he’s out enjoying Guam’s beautiful oceans.
Norman Bates
Director of Disruptions
Specializes in keyboard interference and demanding treats. Ensures all tasks receive proper attention—especially if they involve snacks. Frequently monitors work progress from the nearest sunny spot.
Agatha Hisstie
Head of Security
Specializes in suspicious glares, stealthy patrols, and enforcing proper petting protocols. When off duty, she enjoys plotting the strategic takeover of the best seat in the office.
Neville Longbottom
Chief Comfort Officer
Dedicated to boosting team morale through head bumps and endless purrs. Specializes in seeking the perfect nap spot, demanding pets, and making swift, tactical retreats from the vacuum.